IWSF: A Voice for Women at Sea
The IWSF profile brochure presents the organisation’s commitment to supporting women seafarers and creating greater equality within the maritime industry.
The International Women Seafarer’s Foundation works to improve opportunities, representation and working conditions for women at sea. Firefly designed the brochure to communicate this purpose with clarity, confidence and a strong maritime character.
The design combines photographs of women seafarers with bold statistics, personal voices and information about the foundation’s objectives. Strong orange and navy sections create visual energy while connecting the communication with the world of shipping and the sea.
Clear editorial hierarchy makes the content easy to navigate. Large statements draw attention to the limited representation of women within seafaring, while quieter sections explain the foundation’s work, future direction and need for support from the maritime industry.
The brochure brings together advocacy, information and human stories within a direct visual language. It positions IWSF as a credible and determined voice working towards a more inclusive future for women at sea.
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